OUR PROJECTS

Check out some of our projects – past, present and future.

We work with clients in the health, wellbeing and lifestyle sectors, and to amplify and normalize diversity and inclusion in society.

We also create and develop our own platforms, publications, channels and projects.

If you have an idea for a campaign or channel targeted at a niche target audience, get in touch now!

Find out more below or contact us

Current Project:
CLEVER GUYS

CLEVER GUYS is our new signature program for men after 40. It's a workshop program and a publication (workbook). We cover 5 key topics that we believe are crucial to men after 40. The workshop can be online or in-person and is designed to inspire, equip and support men looking to improve their health, longevity and wellbeing. Launch date: May 2022

Past Project:
REGIONAL NSW, MENTAL HEALTH & WELLNESS CAMPAIGN

Jonathan worked on this project for Juntos Marketing, an innovative Sydney-based marketing agency. Juntos subsequently won an Australian Institute of Marketing Award for the campaign. The campaign included extensive stakeholder engagement and consultations.

Future Project:
MAN ALIVE! Now

In the making... This is our twice-yearly publication profiling men of impact, achievement and looking to leave a legacy. Each in a different decade of their lives - 40s, 50's 60s and 70s-plus. Style, adventure, mindset, reflections and hopes for a lasting legacy. Stay tuned!

RIP:
#ALT CBD PROJECT

This project - a guide to working, living, learning and playing in Sydney's alternative CBD, North Sydney got off to a great start in late 2019. But COVID and the WFH culture sadly killed it off in 2020.

Our Services:
START A PROJECT TODAY

Men after 40 are ready for reliable, informative and trustworthy pieces of content and media experiences. Call us to discuss a project or campaign that you want to reach men in the 40s, 50s, 60s and all the way to their 70s-plus.